How Should You Care for New Footwear to Make It Last?

Make new footwear last by cleaning it gently and often, drying it properly, rotating pairs and storing it well. Most damage comes from heat, harsh washing and wearing the same pair every day, not from normal use. The care steps below are general advice that suits knit, canvas and EVA footwear, so always check the care label or product page for your own pair. This is also a good habit to start if you are buying new pairs in the Great Comfort Sale, which starts on 8 October with up to 65% off.

Read the care details first

Different materials need different care. Knit and canvas styles can often go in the machine on a gentle cycle, but not all can. EVA slides and flip-flops should not. Look at the care details on the product page or the label before you wash anything. That one step prevents most accidents.

Clean little and often

Wipe marks as soon as they happen. A soft cloth with a little water takes off fresh dirt easily, and old dirt is harder. Do a quick wipe after muddy days, and a fuller clean when the pair needs it.

Wash knit and canvas sneakers carefully

Neeman's insoles are removable and can be washed by hand. Most knit and canvas styles can go in the machine on a gentle cycle, and knit dries quickly after washing. Always air-dry them and keep them away from direct heat, which can warp the sole. See the white sneakers for the care-friendly styles.

Slides and flip-flops

Place them under running water or wipe them with a wet cloth. Use a mild detergent only if needed, then air-dry them. Avoid machine washing and tumble drying, because both can damage the material. A quick rinse is usually all they need.

How often to clean shoes

There is no fixed schedule. A wipe after dirty days, a fuller clean once a month for pairs you wear often, and a look at the insoles every few weeks is a reasonable routine. If a pair smells, take the insoles out and wash them by hand.

How to protect footwear in the monsoon

Not every pair is water resistant, so check the product page before wearing a pair in heavy rain. Choose quick-dry styles like slides, flip-flops and clogs for wet days, and keep your knit sneakers for dry weather. If a pair gets wet, dry it in a shaded, airy spot. Never put wet shoes on a heater.

How to store footwear

Keep pairs somewhere dry and airy, away from direct sun. Let them dry fully before putting them away. A little space between pairs helps air move. Do not stack heavy items on top of knit sneakers, as it can crush the shape.

How to remove odour

Take the insoles out and wash them by hand, then air-dry. Let the pair air out after wearing rather than packing it straight into a bag. Rotating pairs gives each one time to dry out between wears.

Rotate your pairs

Wearing a different pair each day lets cushioning recover and gives each pair time to dry. Two or three pairs in rotation last longer than one pair worn daily. The casual shoes for men page is a good place to build a rotation.

Why Neeman's is easy to care for

• Removable insoles you can wash by hand.
• Most knit and canvas styles can go in the machine on a gentle cycle.
• Quick-dry materials in slides, flip-flops and clogs.
• Designed and made in India, with free delivery across India.
• A 7-day free exchange for a different size or colour.

Frequently Asked Questions

How often should I clean shoes?

Wipe off marks after dirty days and give pairs you wear often a fuller clean about once a month, as needed.

How do I protect shoes in the monsoon?

Check whether the pair is water resistant, choose quick-dry styles for wet days, and dry wet pairs in a shaded, airy spot.

How do I store footwear?

Keep pairs dry, airy and out of direct sun, and let them dry fully before storing.

How do I remove odour?

Wash the insoles by hand, air-dry them, and let your pairs air out between wears.

Can I exchange footwear if it does not fit?

Yes. Neeman's offers a 7-day exchange for a different size or colour, and pickup and shipping for eligible exchanges are free. It currently offers exchanges only, not refunds.